Tag: Marketing and Promotions

September 22, 2015 | Card Issuance, Mobile

Card office takes to Twitter to promote IDs

The University of New Brunswick has taken to Twitter to help promote its UCard and card office services, and is running a contest worth $250 in UCard cash. With an overwhelming number of college students using the social media site, New Brunswick's presence on Twitter is a great place to start when it comes to driving more interest and awareness for the campus card and its valuable services.

May 5, 2015 | Library, Privilege Control

From the Director’s chair: Technology extends boundaries for auxiliaries

The National Association of College Auxiliary Services (NACAS) is a support organization serving higher education, with university members in the United States, Canada and around the world. NACAS CEO Ron Campbell discusses how technology can help university auxiliaries to boost their service capabilities and highlights available resources.

April 14, 2015 | Card Issuance

Contest sees student photo adorn campus card

A contest at Southern Illinois Carbondale saw students snap their own photos around campus in the hopes of winning the ultimate prize -- their photo printed on all new IDs, and a university bookstore gift card. The contest marks another great way for university card offices to engage with students, while adding a personal element to the campus card design.

March 17, 2015

IDenticard adds prox to UBand solution

IDenticard's UBand offers a wearable alternative to the campus card. The silicon bracelet represents a rare foray into wearables for the higher ed space, and depending on the implementation, supports access control and other transactions on campus. Now, the company has announced that the bracelet will include proximity technology and compatibility with HID prox formats.