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Mac-Gray Corporation Unfolds Next-Generation Laundry System at Four College Campuses

CampusIDNews Staff   ||   Sep 25, 2003  ||   

PrecisionWash(TM) System Makes it More Convenient for Students Who no Longer Have to put Detergent into Washing Machines

CAMBRIDGE, Mass., Sept. 25 /PRNewswire-FirstCall/ – Mac-Gray Corporation

(NYSE: TUC), the nation’s largest laundry facilities contractor to the college
and university market, today announced the introduction of a new technology
that’s changing the way college students do laundry.

Starting at four Massachusetts college campuses this fall, students can do
their laundry without putting their own detergent into the washing machine.
Using Mac-Gray’s innovative PrecisionWash(TM) system, liquid detergent is
injected directly into the wash cycle –by the machine itself.

For students at Babson College, Endicott College, the Massachusetts
College of Liberal Arts and Tufts University, that means no more buying,
storing and lugging detergent to the dorm laundry rooms. No more figuring out
just how much detergent to pour into the machine. No more clothes ruined by
excess detergent. PrecisionWash(TM) also means cleaner laundry rooms, no
detergent containers to buy, store and eventually throw away, and less risk of
damage to floors and equipment.

“Students love the convenience. They no longer have to lug around heavy
containers of detergent,” said Patricia Klos, Director of Dining and Business
Services at Tufts University in Medford, Mass. “Our students often shop
without the convenience of a car, so that’s important. The cost is comparable
to buying detergent in the store, and PrecisionWash(TM) is a pay-per-use
system so there’s no need to buy and store family-size containers that may
never be totally used. You simply buy what you need when you need it, no
different than buying a snack or beverage. It’s a great concept, a real
innovation for universities nationwide. Mac-Gray has been partners with Tufts
since 1957 and this represents another example of our teams working together
to deliver leading-edge products that improve our students’ campus

Mac-Gray’s PrecisionWash(TM) is a patent-pending product that delivers
accurately measured Tide(R) liquid detergent directly into each washing
machine. Using their campus cards, students select a washing machine and the
detergent feature. The appropriate amount of Tide is automatically pumped
directly into their washer. Students choosing not to use the option can still
add their own detergent.

At Endicott College, in Beverly, MA, Lynne O’Toole, Vice President of
Finance likes the fact that the students use their existing student card.
“Working with Mac-Gray, we successfully made the transition from coin to card-
operated laundry equipment last year. Now with just the push of a button our
students can also purchase detergent in a cashless transaction. It’s very
efficient and it integrates seamlessly with our existing campus card system,
which made this an easy decision for us. The benefits to our students and the
school were obvious. We began working with Mac-Gray on this project in March
of this year, and we were glad to test the first prototype of the system.
They have been our laundry facilities contractor since 1979, and it has been
an excellent partnership.”

Because the system uses the amount recommended by Procter & Gamble and
Maytag, there are no excess chemicals that can prevent clothes from being
properly cleaned, damage clothing fibers, cause allergic reactions or harm the

Stewart MacDonald, Mac-Gray’s chairman and chief executive officer, said,
“These colleges are committed to environmental responsibility. The ‘green’
focus at these schools will now extend to the washers and the detergent used
with the PrecisionWash(TM) system.”

The washers are Maytag Commercial Neptune(R) machines, ENERGY STAR(R)
rated, and currently the most energy-efficient commercial washer in the
market, according to the Department of Energy. Maytag has been chosen as the
Department of Energy’s Partner of the Year for 2003. For detergent, the
system uses Tide(R) (high-efficiency), specifically formulated by Procter &
Gamble to maximize the cleaning potential of the Maytag Neptune and other
high-efficiency washers.

“At Mac-Gray, we are committed to researching and developing new
technologies to improve the laundry experience,” MacDonald continued.
“PrecisionWash(TM) is one of several unique components of Mac-Gray’s total
package of Intelligent Laundry Solutions(TM). Mac-Gray has been integrating
college laundry card-operated-systems for nearly 15 years and continues to be
a leading innovator in laundry facilities management. We’ve introduced
several new card technologies, including smart-card systems for resident
convenience. With the PrecisionWash(TM) product, we are charting new
directions. PrecisionWash(TM) is applicable to both colleges and apartment
buildings. The combination of benefits to the users, the property owner, and
the environment make this a logical solution for most large laundry rooms.”

About Mac-Gray Corporation
Mac-Gray derives its revenue principally through the contracting of card-
and coin-operated laundry rooms in multiple housing facilities such as
apartment buildings, colleges and universities, condominiums and public
housing complexes. Mac-Gray contracts its laundry rooms under long-term
leases with property owners, colleges and universities and government
agencies. These leases typically grant Mac-Gray exclusive contract rights to
laundry rooms on the lessor’s premise for a fixed term, which is generally
seven to ten years, in exchange for a negotiated portion of the revenue
collected. Mac-Gray’s laundry route business consists of approximately 30,000
multiple housing laundry rooms located in 27 states in the Northeastern,
Midwestern and Southeastern United States and the District of Columbia. Mac-
Gray also sells, services and leases commercial laundry equipment produced by
Maytag and other leading manufacturers to commercial laundromats and
institutions. Through its MicroFridge(R) division, Mac-Gray sells its
proprietary MicroFridge(R) product, which is a combination
refrigerator/freezer/microwave oven utilizing patented Safe Plug(TM)
circuitry. The product is marketed throughout the United States to colleges
and universities, the federal government, hotels and motels and assisted-
living facilities. In addition, MicroFridge is marketing the full line of
Amana and Magic Chef appliances manufactured by Maytag. Through its Copico
division, Mac-Gray is a provider of card- and coin-operated reprographics
equipment and services to the academic and public library markets in New
England, New York and Chicago. For more information about Mac-Gray, please

PrecisionWash and Intelligent Laundry Solutions are trademarks of Mac-Gray
Corporation. All other product names, service marks, and trademarks mentioned
herein are trademarks of their respective owners.

For more information on Tide(R)(high-efficiency) detergent, visit

For more information on Maytag’s energy-saving Neptune washing machine,

Robert J. Tuttle
Vice President, Field Technology
Mac-Gray Corporation
617-492-4040 ext. 305
Email: [email protected]

 Timothy D. Green<br />
 Vice President<br />
 Sharon Merrill Associates, Inc.<br />
 617-542-5300<br />
 Email: [email protected]
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