Campus ID News
Card, mobile credential, payment and security
slider Data mgmt 1

Emory U.'s Kim Pfeffer outlines card data tips in NACCU blog

Andrew Hudson   ||   Jul 30, 2021  ||   ,

In a blog post to the National Association of Campus Card Users (NACCU) website, Emory University's Kim Pfeffer outlines some helpful starting points for campuses looking to interpret their campus card data. One of the biggest conversations in our industry today is how to best utilize card data, where to draw boundaries, and which specific data can be most useful.

In Pfeffer's "Data Points At Your Fingertips" post, readers can get a good grip on the basics of interpreting card system data and some helpful best practices.

"Have you ever gotten an unexpected data request from your vice president or another university leader," Pfeffer asks. "If this has happened to you, consider tracking some basic data points to be prepared; not only will it save you time and lessen your anxiety, but it will make you look like a rock star!"

Pfeffer first highlights the data point that all campuses should be keeping tabs on: card production figures. This includes the number of active cards in the system on a given date, and is a figure that should be re-checked on a consistent date to better ensure the data is comparable.

Pfeffer suggests running these figures on a monthly basis to be better prepared and organized when the data requests arrive. She identifies some of the data requests that a card office admin might expect, including card swipes for:

  • Vending
  • Bookstore
  • Dining Purchases
  • Meal plans
  • Printing/Copying
  • Library Access
  • Post Office

There's also basic data considerations for the campus declining balance accounts. These data points could include tracking and identifying trends in card deposits, swipes, spend and carry balance. Be ready for requests like:

  • How many active accounts were carrying a balance in a given month?
  • What was the monthly spend?
  • What was the total declining balance carried in a given month?

Another major area of interest for campus leadership is expenses and revenue. Pfeffer poses some questions you should expect:

  • For expenses, what is your monthly commission and income, if applicable?
  • Do you have income from various fees or charges?
  • What about your campus subsidy or allocated departmental budget?
  • How are you utilizing your funds?

Pfeffer suggests tracking both personnel and non-personnel expenses, as well as how your actual expenses stack up against what was budgeted. "This information will allow you to calculate your Net Income (Revenue minus Expenses) as well as your Profit Margin (Net Income divided by Revenue)," she explains.

Financials aside, she also suggests having access to the basic data from campus partners in security systems and dining services. "These partnerships will be helpful to avoid the possibility of directing campus leaders to a different department," Pfeffer says.

Kim Pfeffer is a first-term member of the NACCU Board of Directors. She has been serving as the director of the EmoryCard at Emory University since 2018, and has over twenty years of higher education experience. Pfeffer is offering further insight, on request, as well as sharing reporting templates and tracking worksheets.

To see her full write up on campus card data, visit

|| TAGS:
Subscribe to our weekly newsletter


ColorID blog: Maximizing visitor management solutions

The third installment of ColorID's "Looking up to the Cloud" series examines the topic of visitor management solutions. Specifically, the role that cloud-based visitor management systems can play in creating a welcoming, convenient experience for campus visitors.
Mar 16, 23 / ,

Entrust report: Young consumers favor digital ID, seamless experience

In a recent entry to the Entrust blog, Jenn Markey, VP Product Marketing, Payments & Identity at Entrust, discussed the findings from the company's recent "Future of Identity" report. The report was compiled by the Entrust Cybersecurity Institute and sought to characterize consumer thoughts on passwordless authentication, hybrid identities, and ownership over personal identity information.

Expanding access control despite limited funds

There's never a shortage of desire to upgrade campus security and access control infrastructure, but securing the funding for such projects can be tricky business. In the third installment of his "Top Tips" series, ASSA ABLOY's Tyler Webb discusses some creative ways that universities source funding and pay for access control technology on campus.
CIDN logo reversed
The only publication dedicated to the use of campus cards, mobile credentials, identity and security technology in the education market. CampusIDNews – formerly CR80News – has served more than 6,500 subscribers for more than two decades.

Join us, @NACCUorg, and @TouchNet to explore how campus card programs can successfully navigate the sales and procurement process. Join the webinar on June 6, 2 pm EDT.

Webinar: Learn how the University of Arizona uses campus cards, mobile ordering, kiosks, lockers, and robots to revolutionize campus dining. April 7, 2-2:30 EDT. Register Now at

As supply chain issues in 2021 persist, identity solutions provider @ColorID discusses ways campuses can to overcome potentially troublesome delays until the situation eases.

A dining services push at the @UBuffalo is reinforcing the utility of self-service checkout. @CBORD is improving the food service experience using the GET app, as well as Nextep kiosks and Oracle’s Micros Simphony POS.

Did you miss our recent webinar? No worries - watch it on-demand. Leaders from @NAU and the @UAlberta joined Ryan Audus, Touchnet, and Andrew Hudson, @CR80News, to discuss innovative mobile services and the future of mobile tech in higher ed. Watch now:

Load More...
CampusIDNews is published by AVISIAN Publishing
315 E. Georgia St.
Tallahassee, FL 32301[email protected]
Use our contact form to submit tips, corrections, or questions to our team.
©2023 CampusIDNews. All rights reserved.