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Oregon unveils new card design

Andrew Hudson   ||   Mar 18, 2016  ||   

Campus cards at the University of Oregon will undergo a significant redesign after the university announced a new aesthetic for all new cards issued beginning this summer.

In an official statement from the university, the new card design will mark the first change to the Duck ID in some 10 years. The new card aesthetic was created through an undergraduate student competition, with the winner selected by a joint committee of professionals and students. The update was intended to bring introduce more creativity to the cards and update the generic look of the current IDs.

“The current design is pretty much just a bus pass,” says Tamarra White, guest services manager at the UO Card Office. “We wanted to bring the design into the present — the new design is a little more timeless than the current one.”


The previous Duck ID

The student who created the winning design worked as a student graphic designer for UO Housing and will graduate this spring with a bachelor of fine arts in digital arts. The design pays tribute to the Oregon campus, highlighting campus residence halls and iconic university architecture.

The transition is purely aesthetic, as no changes are being made to the technology of the Duck ID. Students and faculty will retain the same uses of campus cash, bus pass features and building access. The design change will, however, require all students using their cards for access to campus buildings to update their card information with the proper building in order to continue access.

The redesigned Duck ID will be issued to all new students starting with the coming summer term beginning June 20. Current students who  enroll in the summer or the fall terms will also need to receive the new ID. Students carrying the existing Duck ID card will receive the updated credential free of charge. If not in possession of the old ID, however, a $22 fee will be charged to replace it with the new one.

Current faculty, staff and students not graduating before fall 2016 wishing to update their ID photos along with the new cards can upload the new photos to the UO Card Office’s website until May 1. Oregon, like a growing number of institutions, offers online photo submission enabling students and faculty to submit a selfie or a regular photo online to be used on their ID.

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