Campus ID News
Card, mobile credential, payment and security
Atrium Zippin

Atrium to bring checkout-free dining to campus

CampusIDNews Staff   ||   May 31, 2022  ||   ,

Campus card system vendor, Atrium, has teamed with retail technology vendor Zippin on a push designed to bring checkout-free meals, grocery shopping and retail to colleges and universities. The concept is similar to what Amazon is doing with its own grocery stores.

As grocery shopping becomes more automated across the country, Atrium, provider of mobile card management services to colleges and universities, plans to bring checkout-free retail to campuses.

They have teamed with Zippin, developer of the machine learning, artificial intelligence and sensor technology needed for checkout-free transactions, to deploy those systems to campus dining halls and retail operations.

Zippin founders have worked at Amazon and other to deploy similar technology. Amazon is by most accounts the leader of checkout-free grocery shopping, a cutting-edge area of commerce and technology that is receiving increased interest from investors, store operators and consumers — and now, through this new partnership, to campuses.

Beyond campus self-checkout

Unlike mere self-checkout – which requires shoppers to stop at unmanned but often supervised kiosks to complete transactions before leaving a store – checkout-free retail does away with that final step, ideally eliminating lines and waiting altogether, making shopping more efficient.

Such retail technology appeals especially to college students, says David McQuillin, co-founder and VP of sales for Atrium, in a recent interview with CampusIDNews. “Gen Z wants it. It’s what they expect. They want to use their mobile phone for everything.”

The concept that Atrium and Zippin are touting is simple enough, even though in practice it can present challenges. Campus administrators need to think about those potential hurdles sooner rather than later if they want to tap into this technology, which, McQuillian notes, could help them deal with a lack of workers.

Campus checkout process

Consumers using this particular technology could set up links with the platform via mobile phones. Zippin supports such payment options as credit and debit cards, and Apple Pay and Google Pay, though students would also be able to pay via their campus card accounts.

“Retailers with the technology would use overheard cameras to track shoppers and smart shelf sensors that detect when specific items are removed or returned,” explains McQuillin. “Together, the system builds a virtual cart for a shopper and does so without storing personal data, which would risk privacy breaches.”

“We see it working in a mixed retail environment, including ready-made foods and coffee with coffee machines, not just dry goods,” McQuillin says. The goal is to let shoppers leave the store as the transaction processes automatically.

Meal exchange challenge

The student who wants to eat a meal or purchase a product would set up their desired default payment type, and they could also use the system for meal exchanges, he says.

In fact, setting up those campus meal exchange programs as part of the checkout-free experience stands as perhaps the main challenge.

“There is a lot more to this than the typical integration of the mobile ordering experience,” he says. “Meal exchange is definitely the more complicated part of it.”

Atrium and Zippin — much like Amazon and other players in this space — know that the “cool factor,” as McQuillin put it, provides a big part of the appeal of this type of campus technology. But the ongoing struggle of many institutions to find and retain workers during the ongoing nationwide labor shortage also promises to help Atrium and its partner sell colleges and universities on this plan for checkout-free commerce.

“This has real advantages for those institutions,” says McQuillin.

Campus checkout installation

Affixing a cost to this technology is not easy and will vary according to the square footage of the space in question.

According to McQuillin, Zippin will provide the equipment and service, with installation left to the college or university, or its food service provider. Using this type of checkout-free technology on campus will also incur a recurring operational cost via a software-as-a-service model.

“So far, four or five campuses have come to us about the checkout-free technology,” says McQuillin. “They want to be first adopters.”

Though he would not reveal the names of the institutions, he did say that they include some the largest in the U.S. He expects to be production-ready in September, with a first checkout-free rollout in spring 2023.

Subscribe to our weekly newsletter


Sheridan College onecard banner
Sep 21, 23 / ,

Interview: Sheridan College onecard manager details hugely successful mobile credential rollout

At the start of the fall term in 2022, the Sheridan College onecard office rolled out its new Mobile onecard. The Canadian institution serves 27,000 students across its three campuses in Ontario, so launching a project of this magnitude required careful planning and a well-orchestrated marketing effort to ensure success. CampusIDNews spoke with Aesha Brown, […]
University of Minnesota Twin Cities mascot
Sep 21, 23 /

Treasure hunt sends students in search of mascot’s lost campus card

At the University of Minnesota Twin Cities, the mission is to find Goldy’s U Card. On each of the institution’s three campuses, one of the mascot’s U Cards is hidden. Each undergraduate student that finds a card will receive a $100 reward. Finding the cards will not be easy. To help in the hunt, three […]
UX Tech event logo
Sep 19, 23 / ,

ColorID’s UX Tech event explores campus ID impact on user experience

We all want great user experiences for our cardholders and our system administrators, and advancements in technology are making this more possible than ever before. New credential and reader technologies are transforming the campus ID and with it the campus. The event is hosted and sponsored by UC Irvine, and will take place at the […]
CIDN logo reversed
The only publication dedicated to the use of campus cards, mobile credentials, identity and security technology in the education market. CampusIDNews – formerly CR80News – has served more than 6,500 subscribers for more than two decades.

Join us, @NACCUorg, and @TouchNet to explore how campus card programs can successfully navigate the sales and procurement process. Join the webinar on June 6, 2 pm EDT.

Webinar: Learn how the University of Arizona uses campus cards, mobile ordering, kiosks, lockers, and robots to revolutionize campus dining. April 7, 2-2:30 EDT. Register Now at

Load More...
CampusIDNews is published by AVISIAN Publishing
315 E. Georgia St.
Tallahassee, FL 32301[email protected]
Use our contact form to submit tips, corrections, or questions to our team.
©2023 CampusIDNews. All rights reserved.